If you’re in the market for a smart projector that balances high-fidelity color, 4K resolution, built-in audio, and modern streaming features, the BenQ W2720i deserves your attention. It’s not just another projector — it’s a comprehensive home theater solution designed to deliver compelling visuals and seamless usability.
- AI-POWERED CINEMA: AI Cinema Mode adapts colors based on ambient light and scene for superior image quality. Stream Netflix, Prime Video, YouTube, and more without external devices.
- OUT OF BOX COLOR ACCURACY: Achieves 90% DCI-P3 & 98% Rec.709 with Delta E < 3 precise factory calibration from BenQ CinematicColor Technology. Professional color accuracy for movies, sports, and gaming.
First Impressions & Design
The W2720i strikes a clean, modern look that fits smoothly into a living room or dedicated theater space. A matte-white shell, balanced proportions, and well-placed ventilation make it visually unobtrusive — the kind of design that fades into your setup so your eyes can focus on the picture.
Ports and controls are conveniently located on the sides and rear. The lens, zoom ring, and shift knobs feel firm and precise, reflecting build quality that befits a mid-to-upper tier home theater unit.
At its size and form factor, it’s manageable to install — whether on a shelf, table, or ceiling mount — and it doesn’t demand excessive spacing.
Key Technical Specs & What They Mean
- Resolution: 4K UHD (3840×2160) via pixel-shifting
- Brightness: ~2,500 ANSI lumens
- Color Coverage: 95% DCI-P3 (cinematic standard)
- HDR Support: HDR10 and HLG
- Smart Platform: Android TV with AI Cinema Mode
- Built-in Audio: 10W Dolby Atmos-capable speaker
- Lens/Shift: Modest shift and optical zoom for placement flexibility
Together, these features position the W2720i as a projector tuned for immersive cinematic playback, smart streaming, and a degree of setup flexibility.
Visual Performance — Color, Brightness & HDR
Color & Accuracy
One of the W2720i’s standout strengths is film-accurate color rendering. With 95% coverage of DCI-P3, it hits the cinematic color gamut that directors and colorists use. Skin tones, primaries, and subtle hues all show natural richness. Out of the box, the colors are well balanced, but power users can still refine color temperature and gamma in settings.
Brightness & Contrast
Rated at ~2,500 ANSI lumens, the W2720i isn’t about overpowering daylight — but in subdued or controlled ambient light, its output is sufficient for many living rooms. It delivers a pleasing image even at moderate screen sizes (100–120 inches) without excessively dimming.
Contrast is respectable. Blacks aren’t absolute in fully dark scenes, but shadow detail holds up well. HDR performance is competent: highlights punch through, and midtones retain texture. It nails close-ups and bright elements without losing subtler details.
HDR Handling
With support for HDR10 and HLG, the projector dynamically tone maps scenes to deliver highlight retention and deeper shadow definition. Brighter frames pop without blowouts, and darker content maintains nuance without flattening. It won’t match high-end laser projectors in peak HDR tone, but within its class it offers credible and enjoyable HDR results.
Smart Features & Streaming — Android TV with Cinema Intelligence
One of the biggest advantages here is having Android TV built-in. You don’t need streaming sticks or external boxes — your favorite apps are accessible out of the box. Netflix, Prime Video, YouTube, Disney+, and more are ready to go.
The AI Cinema Mode is a smart feature that senses content characteristics (type, lighting, motion) and applies optimized picture profiles. No more switching picture modes manually every time you watch a movie or sports match.
Chromecast built-in, Google Assistant voice control, and smart navigation round off the user experience — all of which make the W2720i feel like a modern smart TV, just projected larger.
Audio Quality — Built-In Dolby Atmos Speaker
While expecting a built-in speaker to rival a full surround setup is unrealistic, BenQ gives you a 10W speaker with Dolby Atmos support — a notable plus. It delivers decent sound for casual viewing in smaller rooms. Dialogue is clear, music is relatively balanced, and the Atmos processing gives a hint of spatial depth.
For serious movie nights, pairing with a soundbar or home theater system would deliver a richer audio experience — but the built-in speaker ensures you’re not left silent if no external system is connected.
Setup & Usability — Flexibility Where It Counts
BenQ includes useful tools to simplify installation:
- Optical zoom and focus rings that allow adjustment without moving the unit.
- Lens shift (vertical and horizontal) — though not extreme — helps you correct minor offsets without digital distortion.
- Keystone correction for further geometric adjustment if you must place the projector off-center.
- User interface & menu system — designed to be intuitive, with quick access to picture modes, calibration settings, and streaming apps.
In practice, setup is straightforward. Whether you mount it or place it on furniture, you’ll find alignment tools adequate for most rooms without frustration.
Real-World Experience & Use Cases
- Movie Nights: Sit back and enjoy cinematic color accuracy, vivid HDR, and a smart interface — no clutter or extra boxes needed.
- Streaming & Binge: Android TV makes jumping between apps, casting content, or voice-searching seamless.
- Gaming / Casual Use: With acceptable latency in non-competitive settings, it works well for gaming, sports, and general media.
- Ambient Conditions: In light-controlled rooms, it performs very well. In brighter living rooms, ambient light may diminish contrast; light control helps.
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Pros & Cons
✔️ Pros
- Excellent DCI-P3 color coverage — very accurate for cinematic content
- Smart Android TV built-in with AI-based adjustments
- Strong all-in-one package — streaming + projection
- Built-in 10W Dolby Atmos speaker for basic audio
- Flexible placement via lens shift, zoom, and keystone
- Clean user experience with modern interface
❌ Cons
- Modest brightness — less suited to well-lit rooms
- Blacks and contrast are good but not reference-level
- Built-in audio is serviceable, but not substitute for a full system
- Lens shift and zoom range aren’t extreme — big placement shifts may require careful mounting
Final Verdict — Smart, Cinematic, and Practical
The BenQ W2720i balances the aspirational and the practical. It gives you cinematic color fidelity, sharp 4K visuals, adaptive HDR, and the convenience of a smart streaming platform — all wrapped in a single unit.
If you’re building a home theater space but want minimal complexity, the W2720i is a strong candidate. For viewers who demand a projector that looks, feels, and behaves like a premium TV — but with the scale and immersion of projection — it delivers.
Bottom line: The BenQ W2720i is a compelling 4K LED cinematic solution — bringing smart streaming, accurate cinematic color, and a clean all-in-one experience to your living room.
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